Craft

1. What is Craft.do?

Positioning: A powerful document editor and knowledge base platform focused on structured content creation and collaborative organization, offering a flexible block-based approach for individuals and teams.

Functional Panorama: Covers rich document creation (supporting text, images, videos, and files), intuitive organization through nested pages and folders, bi-directional linking for interconnected knowledge, real-time team collaboration, and an integrated AI Assistant, where document creation is enhanced by markdown support and versatile block types.

2. Craft.do’s Use Cases

• Individual knowledge workers can use Craft to manage personal notes, build a “second brain,” and organize research for rapid information retrieval and creative ideation.
• Small to medium teams can leverage shared spaces for project documentation, meeting notes, internal wikis, and collaborative content drafting, ensuring a single source of truth.
• Writers and content creators utilize its block editor and robust export features to draft articles, organize research materials, and structure long-form content efficiently.
• Students can effectively organize lecture notes, study materials, research papers, and group project documents, benefiting from strong linking capabilities and multi-device access.

3. Craft.do’s Key Features

• Supports a versatile block-based editor for rich text, markdown, media embeds, and code blocks, ensuring flexible content structuring.
• Features nested pages and folders for hierarchical organization and bi-directional linking (backlinks) to connect related documents and ideas effortlessly.
• Offers real-time collaboration on shared documents and spaces, enabling teams to work together seamlessly across different platforms.
• Custom Fields for structured data management, added in January 2024. This allows users to add properties to documents for database-like organization.
• Enhanced PDF Viewer and faster global search capabilities, rolled out in December 2023. These updates improve the efficiency of locating and reviewing content within the app.
• Improved AI Assistant capabilities, including summarizing, brainstorming, and rewriting text, with enhancements in November 2023.
• Users frequently praise the intuitive drag-and-drop block interface for its ease of content rearrangement and highly fluid writing experience.

4. How to Use Craft.do?

Official Workflow:

1. Create a new document or space.
2. Start typing, and use the / command to insert various block types like headings, lists, images, or code blocks.
3. Use [[ to create a link to an existing document or to create a new one, or ## to create a nested page within the current document.

Pro Tips:

4. Pressing Command/Ctrl + K opens the Quick Open menu, allowing for rapid navigation between documents and searches across your entire Craft space.
5. Typing /AI within a document can trigger the integrated AI Assistant to generate content, summarize text, or assist with brainstorming based on your existing notes.
6. Utilize “secret links” when sharing documents with external users; this allows them to view content without needing a Craft account, optimizing external collaboration.

5. Craft.do’s Pricing & Access

• Free tier: Supports up to 1,000 blocks, offers basic AI credits, and includes 1 space with access to all platforms (macOS, iOS, iPadOS, Web, Windows).
• Personal Pro: Provides unlimited blocks, generous AI credits, unlimited spaces, offline editing capabilities, and priority support for $5/month (billed annually).
• Business: Tailored for teams, including shared spaces, advanced admin controls, enhanced security features, and dedicated support, starting from $8/user/month (billed annually).
• Craft periodically offers promotional discounts for new annual subscriptions; while specific Q3 2025 offers are not public, historical patterns indicate seasonal sales.
• The Pro tier significantly expands block limits and AI usage, catering to individual power users and personal knowledge bases, while the Business tier focuses on robust team-centric features like permissions and shared content management.

6. Craft.do’s Comprehensive Advantages

• Craft’s native application performance and UI polish, especially on macOS and iOS, are generally regarded as superior to many web-first competitors like Notion, offering a smoother and more responsive user experience.
• Its emphasis on a flexible block-based structure and deep linking provides a more fluid and less database-heavy approach to knowledge organization compared to tools like Coda, appealing to users who prioritize rich document creation.
• G2 reviews consistently rate Craft highly for ‘Ease of Use’ and ‘Quality of Support,’ reflecting strong user satisfaction with its intuitive interface and reliable customer service.
• Craft is frequently recommended by productivity experts and tech reviewers for its robust capabilities in personal knowledge management, structured note-taking, and efficient content creation workflows.