National Car Rental

National Car Rental Overview

1. What is National Car?

Positioning: A premium car rental service primarily focused on meeting the needs of frequent business travelers and discerning leisure customers, offering speed, choice, and control over their rental experience.Functional Panorama: Covers vehicle reservations (online, mobile app, phone), management of the Emerald Club loyalty program, corporate account solutions, one-way rentals, and optional add-ons like GPS and protection plans. It supports a global network of airport and select city locations.

2. National Car’s Use Cases

• Business Travelers can use the Emerald Club’s Emerald Aisle to bypass the counter, choose any vehicle from the designated aisle, and proceed directly to their destination, saving significant time.
• Corporate Travel Managers can establish corporate accounts to streamline billing, track employee rentals, and negotiate preferential rates for their organization.
• Leisure Travelers who value convenience and a broader selection of vehicles can utilize the mobile app for expedited pickup and drop-off, making their trips smoother.
• Frequent Renters can leverage the Emerald Club’s loyalty tiers to earn free rental days faster, receive vehicle upgrades, and access exclusive benefits.

3. National Car’s Key Features

• Emerald Club Program: Offers expedited service, including the Emerald Aisle (choose any car in the designated aisle) and Emerald Checkout (skip the counter for pickup and return). Executive and Executive Elite tiers provide further benefits like guaranteed upgrades and faster free rental day accumulation.
• National Car Mobile App: Provides capabilities for making reservations, managing Emerald Club accounts, selecting vehicles, and expediting check-in/check-out processes. Recent updates included improved digital key integration for select vehicles and enhanced location-based services for real-time pickup instructions.
• One-Two-Free Promotion: A recurring seasonal promotion allowing Emerald Club members to earn one free rental day for every two qualifying rentals.
• Virtual Aisle/Car Selection: Allows members at select locations to choose their specific vehicle from available inventory directly through the mobile app before arrival.
• Concierge Services: At major airport locations, National offers dedicated support and assistance for Emerald Club members.

4. How to Use National Car?

1. Reserve a Vehicle: Go to nationalcar.com or use the National mobile app, enter your pickup location and dates, select a vehicle class, and confirm your reservation.
2. Join Emerald Club: Create an Emerald Club account online. This allows you to save your preferences, earn rewards, and access expedited services.
3. Expedited Pickup: Upon arrival at an Emerald Aisle location, bypass the rental counter, proceed directly to the Emerald Aisle, choose any vehicle, and drive out, showing your ID and reservation at the exit booth.
4. Utilize Mobile Features: Use the National app to manage your reservation, select a specific vehicle, or initiate mobile check-in for a faster process.
5. Return Vehicle: Drive to the designated return area, ensuring the vehicle is fueled according to your rental agreement. For Emerald Club members, often simply drop keys and go for fast returns.

5. National Car’s Pricing & Access

• Dynamic Pricing: Rental rates vary significantly based on location, vehicle type, duration of rental, time of year, and demand. Reservations can be made via the website, mobile app, or phone.
• Emerald Club Tiers: Free to join, offering basic benefits. Executive and Executive Elite tiers are achieved through qualifying rentals or rental days, unlocking additional perks such as guaranteed upgrades and more liberal vehicle choices.
• Corporate Rates: Businesses can establish negotiated rates with National Car Rental for their employees, often providing substantial savings over public rates.
• Seasonal Promotions: National frequently offers promotions like “One-Two-Free” where members earn free days after qualifying rentals, and various percentage discounts or special offers are available periodically.
• Loyalty Program Benefits: Free rental days earned through the Emerald Club program can be redeemed for various vehicle types and durations, enhancing overall value for frequent renters.

6. National Car’s Comprehensive Advantages

• Unmatched Expediency for Business Travelers: National’s Emerald Club, particularly the Emerald Aisle, is widely recognized as an industry leader for its efficiency, allowing business travelers to select a car and depart rapidly, a significant time-saver compared to competitor counter processes.
• Strong Loyalty Program Value: The Emerald Club’s tier structure and reward system are highly regarded by frequent renters, offering tangible benefits like vehicle choice, upgrades, and quicker free rental day accumulation, often surpassing comparable programs from Avis or Hertz for convenience and simplicity.
• Consistent Fleet Quality and Selection: Often praised for maintaining a modern and diverse fleet, allowing Emerald Club members more choice than competitors who might assign a vehicle without customer input, enhancing the overall rental experience.
• Integrated Mobility Solutions: As part of Enterprise Holdings, National offers seamless access to a vast network of locations and vehicle types, providing flexibility for renters across various needs.